From 2006 until 2008 Mark Richmond appeared on Pet Talk Radio as a special correspondent in a segment titled "My Reptile Rules". Heard by up to 650 000 listeners in Australia and syndicated to the Animal Radio Network in the USA to an audience in the millions, the segment provided an opportunity for the owners and fans of more exotic pets to have a voice. In 2012, Crocodile Encounters intends to resurrect "My Reptile Rules" as a podcast for downloading or streaming from the website.